In today’s context of globalization, cross-border e-commerce, as an emerging trade model, is showing great potential for development.
On June 17, at the Beijing-Tianjin-Hebei Cross-border E-commerce High-tech Talent Development Forum, a measure of great significance was officially launched – the global e-commerce public service platform for college students led by the China Association for Trade in Services was officially launched.

This platform is aimed at young students from universities around the world, and its goal is to open up a complete link between campus practical training, overseas market docking, and innovation and entrepreneurship support.
This is undoubtedly an excellent opportunity for young talents, allowing them to delve into the cross-border e-commerce track and broaden their diversified development paths of internship, employment, and entrepreneurship.
Cross-border e-commerce involves many fields such as foreign trade, operations, foreign languages, and logistics. Professional talents are the key elements to open up the entire link of platform operation, overseas marketing, and supply chain.
This platform focuses on cultivating cross-border e-commerce talents and has built an integrated internship training and entrepreneurial incubation carrier.
Not only that, but special courses such as cross-border operations and AI digital applications have also been opened to empower young talents in their entrepreneurial practice and help achieve cross-border sales of specialty products from various countries.
The platform also provides an in-depth analysis of consumer preferences, market capacity, industry supply and demand and access regulations in various countries around the world, and provides industry leading manufacturers with customized hot product selections and segmented track layout plans to avoid the risk of slow sales from the source.
At the same time, relying on the full-link cross-border ecology and domestic and overseas resources, we provide full-cycle cross-border trade solutions for all types of merchants.

In the era of digital intelligence, AI technology is deeply reconstructing the cross-border e-commerce talent training model.
Currently, cross-border e-commerce companies’ demand for talents has shifted from single skills to compound practical capabilities. However, the updates of traditional college textbooks and curriculum systems often lag behind.
At this forum, the China Association for Trade in Services released a teaching agent AI platform.
According to reports, the platform provides an overall solution from computing power, AI models, knowledge bases, AI skills, AI agents to practical training applications. It will effectively make up for the shortcomings of the disconnect between traditional cross-border e-commerce theoretical teaching and industrial practice, and respond to the challenge of “the industry is running fast and the teaching cannot keep up.”
Industry experts said at the forum that the overseas expansion of industrial clusters is shifting from competition in production capacity to competition in market connection capabilities.
“Being able to produce” is only the industrial foundation, and “understanding the market” is the real ability to go overseas.
Foreign trade talents need to understand the industry, data, AI, and rules, and the training of high-level digital intelligence talents needs to be embedded in real industrial tasks.
Hebei’s industrial clusters have distinctive characteristics and concentrated categories, and can fully connect to the global market through digital and intelligent tools.
Experts suggest that Hebei’s industrial clusters should move from supply-side advantages to market-side capabilities and complete the systematic transformation from resources to capabilities. In this process, attention should be paid to cultivating cross-border e-commerce talents with high digital intelligence.
The launch of the global e-commerce public service platform for college students and the release of the teaching intelligence AI platform have injected new vitality into the development of the cross-border e-commerce industry, and also provided a broader development space for young talents, which is expected to promote Chinese products to the world.