On June 16, Weifang City held a press conference on “taking multiple measures to promote a larger scale of ‘Weifang enterprises and products going overseas’”.
At the meeting, the relevant person in charge answered questions related to cross-border e-commerce empowering local enterprises and characteristic industries to go global on a large scale.
Currently, cross-border e-commerce has become an important new business format and new driving force for stabilizing the scale and optimizing the structure of foreign trade.
In recent years, Weifang City has relied on the policy advantages of China (Weifang) Cross-border E-commerce Comprehensive Pilot Zone and has regarded cross-border e-commerce as the core starting point to promote “Weifang enterprises and products going overseas” and cultivate new momentum for foreign trade.
Based on the city’s characteristic industry foundation, focusing on the four keys of “expanding entities, expanding channels, optimizing ecology, and strengthening chains”, we will take multiple measures to promote the deep integration of cross-border e-commerce and the real economy, and help Weifang manufacturing and Weifang quality products enter the global market.
While deeply cultivating “cross-border e-commerce +
In terms of “industrial belt” integration, Weifang City is based on nine major advantageous industrial belts such as agricultural machinery and equipment, textiles and clothing, construction and building materials, labor protection supplies, and wood products and furniture, and accurately connects with mainstream cross-border platforms such as Amazon, eBay, and TikTok.
Guide traditional production enterprises and small and medium-sized manufacturing enterprises to expand cross-border e-commerce channels, directly face overseas terminal markets, transform industrial advantages into export advantages, and lay a solid foundation for going overseas.
Efforts to cultivate and expand cross-border e-commerce market entities are also one of the important measures.
In response to the pain points of small and medium-sized enterprises’ lack of experience in cross-border operations and lack of channels, Weifang City continues to carry out activities such as “online + offline” dual-line integration training and cross-border e-commerce resource docking.
Provide enterprises with full-process guidance such as platform entry, store operation, marketing promotion, and talent training.
At the same time, we will increase efforts to cultivate entities, promote the increment and quality improvement of cross-border e-commerce entities, focus on cultivating local professional cross-border e-commerce sellers, build cross-border e-commerce model enterprises, effectively solve the problem of small and medium-sized manufacturing enterprises that “want to go overseas, cannot go overseas, and dare not go overseas”, and continue to strengthen the main force of Weifang enterprises going overseas.
Improving the “platform + logistics + overseas warehouse” full chain support has smoothed the sea channel.
On the one hand, we will continue to improve the cross-border supporting system, promote the construction of product selection centers and cross-border logistics distribution centers in industrial belts, accelerate the layout of public overseas warehouses and overseas display and exhibition centers, and build a warehousing and logistics network covering key overseas markets.
On the other hand, relying on local platforms such as the Weifang Cross-border E-commerce Service Center of “Hui Gong Going Overseas”, we build a docking bridge to provide enterprises with one-stop cross-border comprehensive services and build a complete overseas link of “domestic stocking, overseas warehousing, online direct sales, and local distribution”.
Strengthening policy empowerment and the connection between supply and demand have activated the vitality of going overseas.
Weifang City has implemented special policies such as “Weifang City’s Several Measures to Support the Development of Cross-Border E-commerce”, providing support from various aspects such as the creation of cluster areas, integration of industrial belts, overseas warehouse operations, subject cultivation, talent training, and improvement of trade facilitation levels, and continues to release policy dividends.
Regularly carry out cross-border e-commerce industry activities, overseas warehouse matching meetings, cross-border product selection matching activities, and country market opportunity sharing meetings to promote the precise link between cross-border e-commerce procurement needs and Weifang’s high-quality production capacity.
Weifang City will continue to deepen the construction of the cross-border e-commerce comprehensive pilot zone, continuously improve the full-chain cross-border e-commerce ecology, promote the scale and quality expansion of cross-border e-commerce, and innovate and upgrade business formats, making cross-border e-commerce an important engine for “Weifang enterprises and products going overseas”, and assisting the high-quality development of the city’s foreign trade.
